Design Education Talks ep. 68 – Justus Theinert

The Second Mountain: John McFaul’s Search for Purpose in Design Design Education Talks

Get in touch!Today on Design Education Talks, we’re joined by John McFaul , Executive Creative Director, Brand Consultant, Educator, and one of those rare, restless creatives who has never quite fitted into the neat boxes the world tries to offer. From the Wirral to New York, from art school misfit to brand visionary, John's career is a vivid testament to curiosity, risk-taking, and cultural immersion.He began his journey believing he was a failure for choosing Art & Design over Oxford or Cambridge , until his foundation year transformed everything. Since then, John’s path has included studying at Kingston, a brief stint at Central Saint Martins, and pioneering the early fusion of illustration, digital tools and boundary-breaking design. He co-founded Black Convoy, then launched McFaulStudio, working with clients like Nike, Levi’s, New Balance, Brand Jordan, and more , often blending art, fashion, photography, and culture into truly genre-defying work.After closing McFaul-Day in 2024, having led a decade-long partnership with New Balance and other major lifestyle brands, John now finds himself at a turning point , what he calls the “Second Mountain.” Diagnosed with ADHD and fuelled by a desire to create work with more purpose and community impact, he is exploring new models of creative leadership and education.In the classroom, John is known for bringing raw honesty, boundless cultural insight, and a powerful message: that creativity is messy, emotional, and deeply human. He speaks openly about failure, process, and the dangers of marketised education, and he champions a design education rooted in risk, curiosity, and authenticity.Whether consulting global brands or inspiring the next generation, John McFaul remains a passionate advocate for creative freedom, experimentation, and meaningful cultural engagement.Welcome, John.this is hilarious!Support the showSince its inception in 2019, Design Education Talks podcast has served as a dynamic platform for the exchange of insights and ideas within the realm of art and design education. This initiative sprang from a culmination of nearly a decade of extensive research conducted by Lefteris Heretakis. His rich background, intertwining academia, industry, and student engagement, laid the foundation for a podcast that goes beyond the conventional boundaries of educational discourse.See all of our work on on https://linktr.ee/thenewartschoolFollow us on twitter at @newartschoolRead our latest articles at https://newartschool.education/and https://heretakis.medium.com/Equipment used to produce the podcast:Rodcaster pro IIRode NT1 5th generationElgato Low profile Microphone ArmMonster Prolink Studio Pro microphone cableThe rest of the equipment is here 👉https://kit.co/heretakis/podcasting
  1. The Second Mountain: John McFaul’s Search for Purpose in Design
  2. From MIT to IDEO: Sheng-Hung Lee on the Future of Design and Education
  3. Zines, Books, and Beyond: The Practice of Jac Batey
  4. Costume as Sculpture: The Worlds of Gwen van den Eijnde
  5. Design Education Talks: Brian Grimwood – The Illustrator Who Rewrote the Rules

After graduating as Industrial Designer Justus Theinert carried out a one year field inquiry on “Methodology and didactics in European design education”, visiting the leading design schools in Europe. Later he participated as Research Fellow in the project “Design quality of engineer-buildings” at the University Stuttgart, investigating the phenomenon of Gestalt-quality in engineer buildings. He then became an Assistant Professor at the Staatliche Akademie der Bildenden Künste Stuttgart where he was in charge of the development and establishment of the “Master of European Design” program and project manager within the design network “Four Motors for Europe” (Baden-Wurttemberg, Catalunya, Lombardy, Rhône-Alpes). At the same time he became Senior Designer and Partner in the studio “Prof. Wulf Schneider & Partner” with focus on the development of office furniture, interior and transportation design. In 1996 he founded the “Studio for innovation-management and product development.” After several projects for Mercedes-Benz, he was offered the position of Senior Designer at corporate design studio of DaimlerChrysler AG, where he was responsible for three dimensional aspects of corporate design such as POS furniture, accessories as well as brand strategy. In 2001 Theinert was appointed Full Professor for Industrial Design and Design Theory at Darmstadt University of Applied Sciences where he managed the faculty as Dean from 2007 to 2010. 2004 consultant for design promotion and design education development in Jordan in collaboration with Yarmouk University, Irbid and the German Research Foundation (DFG). International teaching and consultancy in design didactics in Europe, Egypt, Taiwan and at more than 30 Chinese universities. Various visiting professorships and publications on aesthetic education and design didactics. 2014 Justus Theinert was nominated DeTao Master at DeTao Masters Academy Shanghai.

https://www.linkedin.com/in/prof-justus-theinert-27577b50/

https://design.h-da.de/justus-theinert

Support the show

Follow us on twitter at @newartschool
Visits us on https://linktr.ee/thenewartschool
Read our latest articles at https://heretakis.wordpress.com/
and https://heretakis.medium.com/

Leave a comment